MARKETING SOLUTIONS
Whether your need is higher sales, easier
ordering, maintaining brand control, or reducing costs, ImageSet
Digital has the solution.
The combination of digital printing, the
internet, and database marketing has revolutionized the world
of advertising communications. And ImageSet Digital has been
there right from the start. We're pioneers in utilizing these
technologies to help our customers improve processes for ordering
advertising collateral, move their product to market faster,
and grow their sales through targeted marketing programs.
Here's some examples of recent solutions we've implemented:
• A collateral-on-demand program for one of the country's largest mortgage companies, enabling sales executives throughout the country to order and customize sales literature. The program centralized marketing collateral, streamlined print ordering, and reduced production costs
• An integrated direct marketing campaign for a prominent Houston non-profit organizion utilizing personalized URLS which resulted in a 10% response rate and a 66% conversion rate. The follow-up e-mail campaign raised conversion from 66 to 81%.
• A direct mail coupon for a major Houston retailer targeting new movers and utilizing state-of-the-art variable mapping technology which resulted in redemption rates as high as 42%.
• A new all-digital workflow for the world's largest jeans manufacturer which saved over $150,000 a year in printing costs by converting their swatch catalogues to an all-digital workflow. |
